Overview
Learn how to run a successful event through the Meeting and Event
Planning certificate program. You’ll learn industry benchmarks
for trends and practices as well as new information on current
technology, the use of social media, applications and techniques.
The program also equips newcomers with the tools necessary to
succeed and offers current professionals new information and
training. Several classes will include site visits.
Our program curriculum also focuses on sustainability. Many of
the courses include initiatives aimed at maintaining and
sustaining our environment, decreasing waste, minimizing carbon
footprints, and facilitating a better and healthier living
pattern.
Benefits
The Meeting and Event Planning certificate program will:
- Provide practitioners with tools to effectively manage and
market outstanding events
- Increase professional skills of active meeting and event
planners
- Expose newcomers to the basic principles of successful event
management
- Provide cutting-edge information on upcoming trends and
industry benchmarks
- Provide current trends and practices for greening events
and creating sustainable event products
- Create a network of green event professionals
Audience
The Meeting and Event Planning certificate program is designed
for individuals at varying levels within the hospitality field,
including:
- Event/meeting planners
- Marketing professionals
- Corporate communication professionals
- Facility managers
- Executive assistants
- Non-profit professionals
- Public relations professionals
Structure
The Meeting and Event Planning certificate program consists of
nine courses totaling 121 hours of instruction which is
required for certificate completion. Participants can enroll in
individual courses to increase their skills in areas of specific
interest. Continuing education units (CEUs) will be given to
those who successfully complete each course. Participants who
complete all nine courses may apply for a certificate of
participation.
Program Courses
- Introduction to Meeting and Event Management
- Financial Management for Meetings and Events
- Meeting and Event Design and Decor
- Meeting and Event Coordination
- Utilizing Technology in Meeting and Event Planning
- Food, Beverage, and Venue Planning
- Risk Management for Meeting and Event Planners
- Green Event Planning: The Future of Event Professionals
- Meeting and Event Marketing and Communication
